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Screens and play logs (DOOH)

List screens on a map and choose how to report proof of play.

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Bulk import of screens

  1. On a DOOH or outdoor site in My sites, choose Import screens, then Download template. Replace the Johannesburg mall and Durban taxi rank examples with your own figures. Upload a CSV or paste it, then choose Check file.
  2. CSV columns (case-insensitive): name,format_id,pricing_model,price,min_spend,lat,lng,address,city,province,venue_type,screen_count,screen_ids,hours,weekly_audience,impressions_per_play,description. Separate screen_ids with semicolons. Formats, pricing and venue types come from Diretsa's channel choices. An omitted format defaults to the first screen image format; omitted pricing defaults to the channel's first model.
  3. Use at most 500 rows. Fix every reported row error before Import. A real import saves nothing unless every row is valid. New screens are not listed for sale. Review them, or choose List all imported and confirm; sale checks still apply.

List your screens

  1. In My sites, record each screen’s location on the map, city, province and venue type.
  2. Add your screen ids and impressions per play: your estimate of people who see one play. Advertisers can search your screens on a map.

Use the free Diretsa player

  1. Create a player link and open it in the screen’s browser in full-screen mode. Keep the link private.
  2. The player plays booked ads, counts plays and keeps playing offline. It catches up when the connection returns.
  3. Add an optional fill page with ?fill=https://your-content to show your own content when nothing is booked.

Or upload play logs

  1. Play-log files and automatic pulls are opened by Diretsa for screen networks it knows; every network can use the free Diretsa player.
  2. In Play logs, upload a CSV or JSON file from Broadsign, Vistar or any screen system. Use columns such as date, screen id and plays. CPM bookings need impressions.
  3. Check the file, then import it. Sending the same day again replaces that day.

Or pull reports daily

  1. Play-log files and automatic pulls are opened by Diretsa for screen networks it knows; every network can use the free Diretsa player.
  2. In Play logs, save your network’s HTTPS report address for a daily automatic pull. Add an optional key header if the address requires it.
  3. Bookings arrive in Orders. Accept them yourself or turn on automatic acceptance in Ad rules.

Was something unclear? Email support@diretsa.com.