Skip to content
D.DiretsaMedia network
Get startedSign in

Help centre · Advertisers

Get started as an advertiser

Verify your brand, fund your balance and book your first campaign.

All help guides

Create and verify

  1. Sign up at diretsa.com and confirm your email.
  2. Choose I advertise and enter your brand’s website. You can also belong to a publisher organisation.
  3. Verify the website with a meta tag, a file or a DNS TXT record. The console shows the exact code.
  4. No website? Choose No when asked. Give your CIPC or NPO number (or, for a sole trader, your SA ID or passport number), a contact person and phone number, and your Facebook, Instagram, WhatsApp or Google Maps page. A Diretsa admin checks your details, usually within a working day, before you can book.

Plan and book

  1. Top up by card in Billing, from R100 to R50,000 per top-up.
  2. Create a campaign in Campaigns. Set dates, budget, audience and categories.
  3. Choose placements or search Find screens on the map.
  4. Upload artwork in Creatives. Sizes must match the placement. The click-through link must be on your verified brand’s domain.
  5. New artwork is checked before it runs. While your account is new, a Diretsa admin looks at each ad; you'll see Waiting for a quick check by Diretsa on the slot.
  6. Book from R100. Diretsa reviews your first bookings before they run; trusted advertisers can approve their own.

Follow delivery

  1. Open Results for impressions, clicks and publisher proof.
  2. Pause any time. Pausing stops further delivery and charges.

Forecasts and post-campaign reports

  1. Each draft shows What to expect before approval: estimated impressions, a click range and most likely clicks, with placement-history, Diretsa-wide or industry evidence. Publisher-run placements show booked units and proof instead. Read warnings and How this is worked out. Estimates are not guarantees.
  2. The forecast is saved automatically when you book. Open your campaign's Results vs expectations for delivery totals, placement CTR and cost per click, Above expected, As expected or Below expected comparisons, and a network comparison when available.
  3. Read Lessons for next time. Finished campaigns show the end date. Print / save PDF includes this section in the campaign report.

Was something unclear? Email support@diretsa.com.